IAB UK response to CMA’s market study interim report
IAB UK
Read our response to the Competition and Markets Authority interim report
As part of its market study into online platforms and digital advertising the Competition and Markets Authority published an interim report in December 2019, and invited comments on the report. The IAB submitted the following response to the consultation.
Related content
Q3 2023: Update from CMA & Google on Privacy Sandbox
Learn moreIAB UK on the Government’s response to the OAP
Learn moreTackling Greenwashing: new guidance on making environmental claims in ads
Learn moreDMCC Bill introduced to Parliament
Learn more
Why digital advertising works
Discover why digital advertising is effective for reaching your customers and building brands.