Instream mobile video

The serving of an ad within video content, when viewing it in a dedicated player online. Instream mobile video comes in 3 formats, both in-app and on mobile web:

• Pre-roll before content
• Mid-roll during content
• Post-roll after video content 

Instream video is generally targeted and relevant to the video content it is served against, rather than the page content. 

Fast forward to 2030 with Futurescape

An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade

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