Online video advertising

Online video advertising is any audiovisual advert watched over the internet. In its basic form, this could involve a TV ad run online, but increasingly, adverts are adapted or created specifically to suit the online environment. Video advertising can be placed before (pre-roll), during (mid-roll) and after (post-roll) video content - as well as 'outstream' in socical environments and on content sites.

Fast forward to 2030 with Futurescape

An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade