Stay Engaged Session 8: You've Got a Friend in a Podcast

IAB UK


The intimacy of podcasting creates engaged and loyal audiences, with listeners looking to their favourite podcasts to help them through tough times. In this session, Acast reflects on connections made, and to be made, through podcasting; featuring Emily Dean from ‘Walking the Dog’, James Barr and Dan Hudson of ‘A Gay And A NonGay’, and Caroline Foran from ‘Owning It: The Anxiety Podcast’.

Listen to the podcast here.

Written by

IAB UK

Topics

Related content

Podcast

Podcast Upfronts 2022: what we learnt

Learn more
Research

Brands’ handling of the COVID-19 pandemic will impact buying habits

Learn more
Podcast host

IAB UK partners with The Podcast Show to celebrate the growing opportunities in podcasts

Learn more
Podcast

Season 2 Episode 1 | Don't be a #clickhead

Learn more

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.