Stay Engaged Session 4: 'Make Your Brand Sing' with Red Apple Creative

Posted on: Tuesday 19 May 2020


Let Red Apple Creative take you by the ear with a complete guide to understanding music and sonic identity for brands. Covering the language of sound, briefing in a request for audio branding, how to work with composers and why audio branding needs to be part of every advertiser’s plan right now.

Listen to the podcast here

Related content

Podcast

Podcast Upfronts 2022: what we learnt

With speakers exploring podcasting’s storytelling capability, the growth of the market, and the rising popularity of news and current affairs content...

Learn more
Podcast host

IAB UK partners with The Podcast Show to celebrate the growing opportunities in podcasts

The Podcast Show is taking place 25-26 May to celebrate the growth and popularity of podcasting, as well as supporting new creators that are helping...

Learn more
Podcast tile

IAB UK Podcast | Introducing IAB UK's Real Living 2021

  This week, IAB UK launched the final part of our Real Living research into the behaviour of shoppers, gamers, listeners and viewers over the past...

Learn more

IAB UK Podcast | 'Exploring ethical advertising' with Mindshare & Taboola

In the latest episode of the podcast, we get stuck into ethical advertising with Taboola and Mindshare

Learn more

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.