Stay Engaged Session 12: The Power of Partnership
Posted on: Monday 01 June 2020 | IAB UK
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When it comes to having a tangible impact on society, many brands place too much emphasis on talk rather than action. In this daily offstage session, Samantha Williams, Facebook’s Global Category Director for Food, looks at household brands that have defined, built and communicated purpose to drive real-world change via Facebook platforms.
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