IAB UK proud to support the BIMA diversity digital survey

Ground breaking BIMA Diversity in Digital Survey launched

Launching mid last week The BIMA Diversity in Digital Survey in partnership with AppNexus is the first of its kind in the UK and will explore all core diversity characteristics, including gender, age, sexual orientation, ethnicity, socioeconomic status and neurodiversity.

It’s an important step in understanding the true nature of diversity in the digital/technology sector, and the results will play a crucial role in ensuring the strategies for change adopted by our industry are based on data, not assumptions.

It takes just over 9 minutes to complete so have your say on your sector and fill out the survey.

The closing date for the survey is 18 January 2019 and a findings report and debrief event will take place in the Spring of 2019.

We’re pleased to support this first of its kind survey and hope you will too.

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