IAB UK Connected | Episode 2: Lara O’Reilly

Posted on: Wednesday 25 March 2020 | IAB UK

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With the majority of the digital ad industry decamped to their studies - makeshift or otherwise - how are we all adapting to a new 9-5? And, from Zoom Zumba to Slack contests, what does the WFH routine consist of? 

James Chandler sat down with Digiday’s Senior Correspondent Lara O’Reilly to discuss how companies are coming up with innovative ways to engage and motivate their staff remotely. Plus, what brands are walking the walk when it comes to demonstrating genuine brand purpose during the COVID-19 outbreak? 

For more information about how we are supporting our members at this time, as well as resources and inspiration from across the industry, take a look at our IAB UK Connected hub

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