A WPP Media company
Goat is an award-winning global influencer marketing agency. In an era where human and creator-first content reigns supreme, we help brands to harness its power in combination with connected media to build Influence Everywhere.
In 2025, The Goat Agency represents over 650 social and influencer experts in 37 markets worldwide. We are globally recognised for our award-winning campaigns and content, and credited for helping to shape the influencer industry into what it is today.
Our capabilities have expanded to keep our clients at the forefront of what’s possible within influencer. As a full-service agency, we deliver influencer-first strategy, discovery, campaigns, content, media and commerce for the likes of Mars, Dell, Unilever, Tesco, NIVEA and Activision Blizzard.
