Rakuten TV is one of the leading streaming platforms in Europe that combines TVOD (Transactional video-on-demand), AVOD (Advertising video-on-demand) and FAST channels (Free Ad-Supported Streaming TV) providing users with a universe of content and making the whole entertainment experience easier. Rakuten TV includes “Rakuten TV Enterprise”, its business-to-business arm providing a suite of products and services to simplify CTV and streaming for agencies & advertisers, content owners, telco, TV operators and publishers.
Rakuten TV Enterprise connects advertisers, content and audiences, and offers advanced advertising solutions (CTVision+), the creation and syndication of FAST channels, multi-platform app development and management of monetisation.
Rakuten TV Enterprise
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State of AI in Advertising: Charting the Shift from Automation to Autonomy
Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report