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We support the Prime Minister and Deputy Prime Minister, and ensure the effective running of government.

We are also the corporate headquarters for government, in partnership with HM Treasury, and we take the lead in certain critical policy areas.


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State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report