IAB UK Member Vault

Insight, opinion and events from IAB UK members

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RAAS x Simplicity
RAAS LAB
blog

Make advertising simple again.

Snail with Revving coin shell
Revving
blog

Agentic AI is approaching fast - but payment methods are lagging behind

Robot hand and human hand touching
Kolsquare
blog

AI in influencer marketing: Promise, pitfalls and the path ahead

IAB UK, Taboola, The Independent, and Foundry panelists
Taboola
blog

The future of publishing panel: The Independent, Foundry and Taboola on the shift from clicks to connection

SeenThis x Open Web
SeenThis
blog

The open web is not the enemy.

Curation 101
@curate
Research Study & Guide

Curation 101: A self-help book

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Responsible Marketing Advisory
Research Study & Guide

Marketing in the age of AI: A guide to responsible growth

Busy influencer marketer
Hypefy
blog

The Operational Burden Crisis: Why manual processes are choking influencer marketing growth

RAAS LAB = Relevance
RAAS LAB
blog

The Relevance Reset: Why media metrics need a rethink

Relevant Advertising At Scale
RAAS LAB
blog

From Ad Waste to Ad Value: How AI can transform impression-level buying

Blue Marketing cover image with a dark blue circuit board background and white miniature human figures symbolising data, marketing audiences, and connectivity. Represents programmatic advertising, retargeting strategies, and innovative marketing solutions powered by Blue Marketing.
Blue Marketing
blog

How can brands rethink retargeting, branding and programmatic media for the modern consumer?

Curation by @curate
@curate
blog

Why your Deal ID might be ghosting you & what to do about it