Jargon Buster

Audio ads specifically designed for and delivered through smart speaker devices like Amazon Echo or Google Home, often with interactive features.

Identifies the settings and permissions of a user’s browser to determine compatibility with ad formats and serves an advert they will be able to see/fully interact with.

The sale of products or goods directly via social media platforms

 

Sites, applications and platforms that enable the sharing and generation of user content in real time and enable social networking. Facebook, Instagram & Twitter are examples of social media platforms.

Email non-delivery notifications that are generated as a result of emails being sent to active (live) addresses but which are turned away before being delivered. 

The use of specific audio elements, such as jingles, voiceovers, or sound effects, to reinforce a brand's identity in the listener's mind.

Sovereign AI refers to artificial intelligence systems that are developed, hosted, and controlled within a specific country or organisation’s own infrastructure, rather than relying on external providers or foreign-owned platforms. 

The goal is to maintain control over data, models, and computing resources so that sensitive information stays within a defined jurisdiction or governance framework. 

Unsolicited junk mail.

Spatial data

Contextual Targeting

Spatial datasets describe a geographical area such as places, events, weather, etc.

 

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