RSI (Recursive Self Improvement)

AI

A theoretical idea in AI where a system could improve its own abilities over time by repeatedly updating and enhancing itself. 

Today, AI can help humans improve models and code, but it cannot fully and independently redesign or upgrade itself without human involvement.

State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report