Dynamic Ad Insertion (DAI)
A technology that allows for ads to be inserted into content in real-time. This enables more targeted and relevant ads to be served based on user data.
A technology that allows for ads to be inserted into content in real-time. This enables more targeted and relevant ads to be served based on user data.
An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade