Audience

Group of people with a common set of characteristics whom an advertiser wants to show an ad. More specifically this is a list or group of customers or individuals that is most likely to purchase a given product or service from an advertiser.

Fast forward to 2030 with Futurescape

An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade

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