IAB UK Member Vault

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Khloe Kardashian
Adverty
blog

Why Khloé Kardashian is the average gamer

persuasive-design
Adapt
blog

Persuasion: Achieve greater conversion rates through emotional response

Google Privacy Update
Venatus
blog

Google Privacy Update: A marathon not a sprint

Image with a white background and a blue geometric pattern at the bottom. Text in a bold font reads 'Know More Without Prying'. The subheading reads 'every piece of personally identifiable data is kept safe and secure, never needing to leave the user's mobile device.'
Covatic
video

Covatic introduces A-Type: ATT-safe ID-less audience segmentation

Lotame Panorama ID: What, Why and How to Get Started
Lotame
video

Lotame Panorama ID: People-based, privacy-first, open-to-all

Context 2.0 - Overcoming today’s privacy-first advertising challenges
Adsquare
video

Context 2.0: Overcoming today’s privacy-first advertising challenges

Change - Ross Findon via Unsplash
Analytic Partners
blog

The 4 biggest changes in marketing through a measurement lens

Member Vault picture
Zefr
blog

Brand safety to suitability: driving video advertising forward in 2021

The Affiliate Marketing Lifecycle Explained
Partnerize
Research Study & Guide

The Affiliate Marketing Lifecycle Explained

Decoding the On Demand TV Landscape
Samsung Ads
Research Study & Guide

Decoding the On Demand TV Landscape

Connected TV screen
IRIS.TV
blog

Why advertisers need to catch up with the fast-growing CTV audience

Picture of a man in a white shirt holding a blue wire
Index Exchange
blog

A deep dive into Demand Path Optimisation