IAB UK Member Vault

Insight, opinion and events from IAB UK members

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bring 3D billboards to life
Hivestack
blog

How to bring 3D billboards to life with programmatic DOOH

How to bring 3D billboards to life with programmatic DOOH
TV sitting on beach
C-Screens
blog

Where does out-of-home TV stand amid digital transformation?

Where does out-of-home TV stand amid digital transformation?
Combining mobile and digital out of home (DOOH)
Hivestack
blog

Cross Channel Synergies: benefits of combining mobile & DOOH

Cross Channel Synergies: benefits of combining mobile & DOOH
sun
Roqad
blog

One tip to prepare for the cookie-pocalypse (an ode to the TCF)

One tip to prepare for the cookie-pocalypse (an ode to the TCF)
Location Data
Hivestack
blog

How mobile-based location data solves where to place DOOH ads

How mobile-based location data solves where to place DOOH ads
Taking video games onto the big screen with programmatic digital out of home (DOOH)
Hivestack
blog

Taking video games onto the big screen with programmatic DOOH

Taking video games onto the big screen with programmatic DOOH
Modern Ad Server
Hivestack
blog

A modern approach to DOOH ad serving

A modern approach to DOOH ad serving
Why treating DOOH campaigns like traditional billboards is a mistake for advertisers
Hivestack
blog

Why treating DOOH campaigns like traditional billboards is a mistake for advertisers

Why treating DOOH campaigns like traditional billboards is a mistake for advertisers
Into The Metaverse
Hivestack
blog

A convergence of advertising in physical & metaverse retail

A convergence of advertising in physical & metaverse retail
Team members collaborating over plans
Verve Group
blog

New identifiers won’t fill the holes in today’s marketing plans... but moments will

New identifiers won’t fill the holes in today’s marketing plans... but moments will
Celebrity Influence
UKOM
Research Study & Guide

UKOM's closer look at celebrity influence

UKOM's closer look at celebrity influence
Black Friday sign
A Million Ads
blog

Delivering an omnichannel experience with dynamic audio

Delivering an omnichannel experience with dynamic audio