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Nike Grid by AKQA, W+K London and Mindshare

Nike turned London streets into a running game. Participants had 24 hours to run between phone boxes positioned in 40 postcodes across London. More on the award winning Nike Grid campaign.

Training


Joining the IAB is quick and easy. Begin this process by entering your details in our membership form and we'll get back to you.
IAB training

What you get


The IAB now runs comprehensive training aimed at all levels of experience and understanding from beginner to advanced.

The IAB’s training is essential for marketers to make sure they are not only up-to-speed with digital marketing, but able to use it efficiently. Our courses offer marketers the knowledge and tools to streamline process and better return on investment.

Our training courses deliver a mixture of expert instruction, industry leading case studies, IAB standards, research and practical exercises to give everyone the knowledge they need for digital excellence.
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