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Search Marketing Council


 
New search handbook
 
The advanced search handbook
Download the new search marketing handbook
Explore More*
 
Search marketing
 
The robot image for the advanced search marketing handbook
Use this section to access our latest search research, view our new best practice search reports and sign yourself up to upcoming search events.
Explore More*
The IAB’s Search Council projects are led, created and entirely dependant on the company representatives sitting on the council panel. The IAB Search Council has representation from leading agencies, the top UK search engines and advertisers (the list of companies can be found below).

IAB Search Council mission statement:

  • To inspire and generate growth in search marketing through research, best practice and educating marketers and agencies.

Search marketing definition:

  • A range of techniques used to increase the visibility of a website and brand within search engine results pages.

If you require further information, please contact the IAB’s Programmes Manager, Jack Wallington

Council Delegates


Search engines


Advertisers


Tradebodies


Agencies

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