Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.
Training and careers
To help enhance and educate those interested in the internet advertising industry the IAB works in collaboration with a number of reputable digital training companies to provide a wide selection of internet marketing courses. Our aim is to provide those with an interest in internet marketing with an easy to use portal to find a course which suits them. This section also provides information on internet advertising careers to help match and develop your skills to the correct job
Do you want to start or develop your career in digital media? Whether you're fresh out of Uni or interested in sales, advertising operations, online marketing or being part of the agency world this section offers advice to help you.
Visit our A - Z of digital job titles, helping you to match your skillset with the correct career path or plan your training for the ultimate career progression!