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Nike Grid by AKQA, W+K London and Mindshare

Nike turned London streets into a running game. Participants had 24 hours to run between phone boxes positioned in 40 postcodes across London. More on the award winning Nike Grid campaign.

Member events




 
Member Events
 

5 AUG 2010 : IAB & ESPN World Cup Research results presentation


SEMINARS
The IAB and ESPN conducted research before and after the World Cup looking at football fans and their media consumption habits, attitudes to social media, mobile usage and interaction with brands during the tournament.
*Book Now

11 AUG 2010 : Research breakfast


SEMINARS
The first research breakfast event gives IAB members the chance to catch up on any recent pieces of IAB research that they might of missed.
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25 AUG 2010 : Measurement seminar


SEMINARS
Our first dedicated measurement seminar this year, this event will delve into the world of online measurement.
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26 AUG 2010 : Using location on mobile


SEMINARS
Being able to identify people’s location has also been one of the USPs for mobile.
*Book Now

22 SEP 2010 : Digital project management - advanced


TRAINING
The IAB Advanced Digital Project Management is designed for those with some experience of managing digital projects but who need a deeper understanding and more formal approach, processes and structures to enable them to really manage effectively. This can be a stand alone day or as part of a modular two day course with the Digital Project Management Foundation day to take beginners to a higher level of practical skills.
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1 DEC 2010 : Email marketing workshop


WORKSHOP
This half-day email marketing workshop was an educational networking event where participants gained an insight into email marketing and all of its key elements, including many email marketing campaigns.
*Book Now
 
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